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Hitchcock to acquire Hastings Moms on the Run

Christine Hitchcock will replace curent Moms on the Run franchise owner, Tracy Yoder, effective Sept. 1, 2017. Submitted photo

A new owner will be running the local Moms on the Run franchise beginning in September. Christine Hitchcock will replace current franchise owner Tracy Yoder effective Sept. 1, 2017. Yoder and her family will be re-locating to Colorado creating the need for a new local owner of the Hastings Moms on the Run program.

Yoder said that she is confident that Hitchcock will continue the legacy of Moms on the Run in Hastings when she takes over the franchise this fall.

"(Hitchcock) is a tremendous example of what this program is all about and many of the best leaders are those who persevered during their own challenging times," Yoder said.

Hitchcock has been a participant of Moms on the Run since 2013 when she started out as a non-runner. She had no previous running experience.

"I was one that was scared to death of showing up," Hitchcock said.

Hitchcock and her family had just moved to Hastings and she was looking for a way to connect with the community. She figured she would be able to connect with other moms being that she has three kids of her own, so that is when she joined the group.

After the first season, Hitchcock said that she finished her first 5K run and has been running ever since. In addition she has accomplished several other goals since getting started.

"Every year, I'd be like 'okay, what is my new goal this year?'" she said.

Hitchcock has since lost over 60 pounds, competed at the half-marathon distance and ran with the Ragnar Relay team. The group has given her so much, so when she heard that Yoder was moving away she didn't want to see Moms on the Run leave too.

Hitchcock said that everything sort of fell into place for her to become the franchise owner and she is excited to about the new business venture.

The mission of Moms on the Run is to inspire and transform women through a healthy lifestyle of fitness, fun and friendship. Hitchcock said that there is something for everyone in the program. There are participants who have kids, who do not have kids, who are grandmas, who have never run before and those who are more seasoned in running. it is about getting women comfortable with a level of fitness that they want, she said.

"You go with what you are comfortable with, but if you want the challenge, we can do that too," Hitchcock said.

Michelle Wirth

Michelle Wirth graduated from the University of Wisconsin-Eau Claire in 2013 with a degree in journalism and web design. She worked as a web content editor for a trade association before coming to the Hastings Star Gazette in 2016.

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