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George Hovland of Duluth stands with his ski gear in front of the chalet at Snowflake Nordic, the business he started 18 years ago on Rice Lake Road. The cross-country ski center includes more than 15 kilometers of trails and has become a gathering place for skiers in Duluth. Derek Montgomery /

Skiing is life for Duluth's George Hovland, 82

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George Hovland holds no illusions that his Snowflake Nordic ski center will ever make him rich.

"I live with the hope that someday it will be profitable," Duluth's Hovland says with a chuckle.


But financial return doesn't seem to be the primary reason the 82-year-old Hovland still can be found at the ski center on Rice Lake Road most winter days. He mingles with young skiers and skis on the 15 kilometers of trail he laid out almost two decades ago.

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